Strategic Alliances and partnerships can accelerate time to market and broaden reach, but to make them truly effective, their brand story cannot be an afterthought. It must be simple and capture the imagination of both parties.
Bring Your People and Brand Together With Archetypes
Archetypal narratives have been present in brands almost since the moment Carl Jung identified them in 1919. But there hasn't always been a way to align them with an organization's cultural archetype. The new CultureTalk™ platform makes that possible and BrandFoundations is one the first partners certified to use it.
